Professional real estate photos enable sellers to display high-quality images of a home to increase engagement and interest in walk-throughs. With the help of great imagery, you can expect faster sales, higher clclick-throughates online, and happier clients.
What are Professional Real Estate Photos?
Professional real estate photos are images taken by an expert photographer that display a home for sale. A great photographer for home sales knows how to display a house in an ideal manner, hile giving a realistic look into how it looks in a three-dimensional space. Read on to see how professional property photos can elevate your listings and grab the attention of home buyers.
How a Photographer for Home Sales Stages Your Space
Staging a Space
Composing a space and visualizing an effective end product is an art that requires quite a bit of experience and expertise. Even a beautifully decorated space can appear cluttered or over-filled on camera, so it’s helpful to get an outside eye on a room to properly arrange and prepare it for photos. Our experts can help with furniture placement and styling to make your photos pop on any listing.
Sometimes, a room doesn’t have enough furniture. If you’re selling a vacant home without any furniture, it can be difficult to convey the potential for a room. An empty living room doesn’t look as inviting – and there is less frame of reference for the dimensions of the space or the different features within. In that case, virtual staging is the ideal option. The process includes digitally inserting realistic furniture pieces into a photo. Our experts can add accents, couches, appliances, and any other elements that make a home look like a home.
If you’re working with a home that has outdated furniture, paint jobs and beyond BTW images can also perform virtual renovations. This is similar to virtual staging, except we actually make realistic digital changes to things like paint color and furniture to make a space appear more modern and reflect what it will look like when styled. This is an extremely cost-effective option for staging because it removes the need to do excessive room styling and greatly cuts the amount of time leading up to a listing.
Highlighting Top Features
What are the standout features in a home? A professional photographer for real estate photos can help you identify and capture the beautiful patios, kitchen spaces, or cozy living areas that make your house special. As real estate industry professionals, we work with clients to bring a home to life and display the top assets on any property.
Getting the Right Light
Professional property photos really shine when they have the right light shining in. Natural light is key for showing off a space and making it look welcoming. BTW images leverages a proprietary True Fusion℠ photography process to get the perfect picture with ideal lighting every time. How does it work? Our photographers shoot a scene with five different exposures. Through our photo editing techniques, we blend those five photos together to create a perfectly balanced lighting and exposure – amazingly close to what the human eye sees right in the room.
Removing Distractions
When a space looks cluttered, it can make a room look smaller and more cramped. Sometimes unnecessary furniture can hinder a great room photo. When you get professional property photos, your photographer can help you identify where there is too much going on in a space. This can be difficult for home sellers, as they are used to a space filled with furniture and may not see the issue. BTW images provides an expert eye to identify how to best stage a room without excessive furniture or distractions.
High-Quality Equipment
Ultimately, relying on professional real estate photos is an investment in higher-quality imagery that brings out the best in any property. In a time when everyone has a solid camera on their smartphone, it may be tempting to cut costs by snapping some photos and publishing them on the listing. However, when listed next to professional real estate photos, the difference is abundantly clear. At the end of the day, high-quality photos draw a lot more attention (and clicks) on real estate listing platforms and social media. It not only captures the room but creates an ideal image that excites and engages viewers to picture themselves there.
Stand-out Add-ons
Looking for something to take your listing to the next level? A real estate video package may be a great option. This super dynamic offering takes viewers on a tour of a home right from their device, panning through the various rooms and stand-out features within a home. Video captures the attention of home buyers better than static photos and sets your listing apart from the rest. Selling a large space? This service can beautifully convey the size and potential of a home and outdoor area.
Another great option to give the viewer an understanding of home size? Real estate floor plan services. This lays out the actual dimensions and blueprint of a home so people can get a birds-eye view of the interior. Adding a floor plan to a listing actually increases the click-through rate by 50% — making it well worth the investment. However, maybe the real selling point of a house is the property or neighborhood it’s located in. In that case, capturing drone footage (or for areas that restrict drones, leveraging Drone-less Drone services) can do the trick. This gets video or digital renderings of the neighborhood, property, and more so you can show the true value of a listing with full context.
Timely Delivery
Everyone wants to get a home sold as efficiently as possible – it benefits realtors, sellers, and buyers. Preparing a listing should never hold up a home sale. BTW images understands that gathering photos can be a time-consuming process, which is why we offer one of the fastest turnaround times in the industry. For your convenience, we perform photo shoots in 45 minutes to two hours and ship photos with free overnight delivery. Services like virtual staging and virtual renovation come with a one to two-day turnaround, so you can get your listing up (and the house sold) as soon as possible.
Sell Faster with Professional Real Estate Photos
The bottom line is that investing in great imagery pays for itself when it comes to home sales. Listings that include beautiful images get more interaction, and attention for a house and therefore position it to sell for more. If you’re interested in capturing the true potential of a space and optimizing your listings, get in touch with BTW images today. We will walk you through exactly why our process gets better results for your home listing.
Schedule Professional Property Photos Today
Ready to schedule a session for professional property photos? BTW images can help. Our team of experienced photographers will work with you to stage a home to display its full potential and sell faster. Contact us to request image services today.